As if we all needed another reason to keep smashing that “Buy Now” button on Amazon, the online retail behemoth has made an announcement sure to put a smile on everyone’s face this holiday season. This year, all Amazon customers in the United States can now get free shipping on items purchased through Amazon.com with no minimum purchase amount. So long, savings account.
Amazon made the announcement today in a press release. In addition to offering free shipping for all customers, the press release states that Amazon Prime customers can now get free same-day delivery on more than three million items across Amazon’s catalog.
Doug Herrington, Senior Vice President of North American Retail at Amazon, says that the free shipping will further Amazon’s ability to reach every customer in the retail sector with its seemingly impossible massive selection of consumer goods:
This holiday, customers can enjoy free shipping with no minimum purchase amount on orders that will arrive in time for Christmas, including items from Amazon’s expertly curated Gift Guides across electronics, fashion, home and toys. With hundreds of millions of items available for free shipping to all Amazon customers and more than three million items available with Prime FREE Same-Day Delivery, customers can enjoy the largest selection of items that are fast and free.
The free shipping for all customers starts today and will only run for a limited time, but Amazon hasn’t yet announced an end date. Prime members in over 60 cities including Houston can also get groceries delivered from Whole Foods in less than an hour, making holiday feast preparations more convenient than ever.
On one hand, this announcement is great news this holiday season. Holiday shopping is always one of the most stressful parts of the year. On the other hand, all that free shipping is sure to entice many customers into spending just a little too much on holiday gifts and possibly even indulging themselves in the process. But hey, it’s the holidays – the one time of year you’re expected to spend as much as you can to prove how much you love everyone. Head over to Amazon and wear that “Buy Now” button out!